Happy Eats
A product + UX case study for a food ordering experience—improving discoverability, conversion, and trust across the browse → cart → checkout funnel.
E-commerceFoodUXProduct Strategy
Open to conversations
Fintech Product Manager & UX Strategist
Hi, I'm Vishwa—your product partner for turning complex ideas into clear, high-impact digital experiences.
I transform complex product challenges into clear roadmaps, intuitive experiences, and measurable wins. Whether you're building your first fintech MVP or scaling to millions of users, I bring strategic clarity and execution momentum.
- Experience
- 8+ years
- Case studies
- 6
- Recent writing
- 14 posts
For recruiters and hiring managers
Fast fit check: role scope, outcomes, and ownership
- Fintech product manager with end-to-end ownership across strategy, UX, and delivery
- Case studies show context, constraints, decisions, and measurable impact signals
For founders and product teams
1-4 week product & UX audit (scoped, outcome-led)
- Journey + funnel teardown with friction map (drop-offs, trust cues, comprehension gaps)
- Prioritized recommendations with a sprint-ready plan: what to change, why, and what to measure
- Best fit for fintech, SaaS, and conversion-critical journeys (especially compliance-heavy flows)
Fintech product strategy
Roadmaps • UX clarity • Execution
What to expect
- Case studies with context, constraints, and outcomes
- Qualified briefs answered in 1-2 business days
- Strongest fit: fintech, SaaS, and conversion-critical products
Services
How I help
From fuzzy ideas to shipped products, with structured thinking and practical execution that moves the roadmap forward.
UX Design & Design Thinking
From wireframes to production-ready flows, I design experiences that are clear, usable, and conversion-focused.
Product Strategy & Roadmapping
Build roadmaps that balance business goals, user needs, and technical feasibility, so teams ship the right priorities at the right time.
Agile & Lean Practices
Reduce delivery friction, improve velocity, and ship value faster with practical Agile and Lean operating rhythms.
Selected work
Featured work
Real projects. Real impact. See how strategic product thinking drives measurable results.
Memory Routing
A case study on designing a routing experience that reduces cognitive load while keeping users oriented, informed, and confident during multi-step flows.
RoutingUXInformation ArchitectureProduct Design
Leadership
Experience
8+ years shipping fintech, mobile, and SaaS products that users actually rely on.
Product Manager
NOV 2022 – PRESENT
Kalkine Solutions
Leading sprint planning, backlog prioritization, and cross-functional delivery for a fintech mobile app—balancing regulatory constraints with user-first experiences that drive daily engagement.
Software Developer
MAY 2017 – OCT 2022
Nebula Holdings
Led end-to-end development and launch of Innov8 and Visitor Management iOS apps—from initial concept through App Store approval, managing technical execution and cross-team coordination.
Product Manager
APRIL 2016 – APRIL 2017
Nebula Holdings
Built and scaled digital products from concept to launch, driving user growth and retention through data-informed decisions and relentless focus on solving real user problems.
Library
Latest writing
Practical frameworks, checklists, and field-tested lessons from product execution.
Fintech Product Backlog Prioritization: A Playbook for Investing Platforms
Jan 24, 20264 min read
How to prioritize an investing platform backlog: frameworks, dependency mapping, value vs risk scoring, and examples of high-leverage feature themes.
Themes
FintechProduct
Watchlists & Portfolio Tracking Users Trust (Fintech Checklist)
Jan 23, 20264 min read
A practical checklist for watchlists and portfolio tools: core features, UX patterns, trust signals, insights, and the metrics that prove users actually rely on it.
Themes
FintechProduct
Universal Filters + Personalization for Investment Dashboards
Jan 22, 20263 min read
How to design universal filters for investing dashboards that stay usable as features grow: personalization, dynamic metrics, tooltips, and trust-building empty states.
Themes
FintechUX
Contact
Let's talk
Share your context and constraints, and I'll reply with three practical next steps.
A good first note includes
- What you're building + who it's for
- The constraint (time, compliance, tech, data, UX debt)
- Success metric (even if it's a rough target)
Email-firstTypical response time: 1-2 business days